Level 2 Certificate in Digital Marketing (Free* if aged 19 or over)
The purpose of this qualification is to help learners develop their knowledge of digital marketing. It will enable you to understand what digital marketing is, why it is important and how it can impact upon business growth.
Course Summary
Course Information for Students
Who is this course for?
This qualification is designed for learners who want to develop their knowledge of digital marketing, those who are seeking employment within marketing, business or media, and those who are already working within those sectors and wish to broaden their knowledge.
Entry Requirements
There are no formal entry requirements for this course but a good understanding of both written and spoken English, as well as knowledge of using IT equipment, is useful.
What will you learn?
This course is split into five units:
Unit 1: Social Media for Business
Unit 2: Email as a Promotional Tool
Unit 3: Digital Marketing Activities
Unit 4: Understanding Search Engines
Unit 5: Digital Marketing for Business
How will you learn?
This course will be delivered online.
What will you need to bring with you?
There are no additional costs but access to IT equipment and the Internet is required.
How will you be assessed?
You will complete workbooks using our online platform with 1:1 coach / tutor support.
You will be assessed through a portfolio of evidence which is put together during the course and demonstrates that you have met the required assessment criteria. On completion, the portfolio of evidence is submitted in an online format.
Where next?
You could consider further qualifications such as the:
- Level 2 Certificate in Event Planning
- Level 2 Certificate in Lean Management Techniques
- Level 2 Certificate in Equality and Diversity
- Level 2 Certificate in Safeguarding, Prevent and British Values
Who do you contact for more information?
For more information, contact liz.young@derby-college.ac.uk
Course Information for Employers
Information for Employers
Career Information
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We encourage progress and aspirational outcomes by guiding people onto learning pathways that lead to positive destinations. Our students have gone on to achieve great things since leaving the College. We would like to share some of their inspiring success stories with you.
Course Information Last Updated On: June 25, 2025 1:16 pm
