Conventional wisdom in the world of business development once said that ‘selling is selling’ – and techniques that were successful in smaller consumer sales worked equally well in more complex business-to-business transactions.
On the contrary, research has shown that these widely used conventional methods failed miserably when applied to more complex transactions. Our course dispels the myths and gives you vital pointers to progressive selling techniques that work. It helps ensure that decision-makers associate you with a ‘solution focused’ attitude.
Please Note: This course is run by Roundhouse Thinking. Visit the Roundhouse Thinking website for further information